7 Ways CRM Data Leakage is Making You Bleed Revenue
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7 Ways CRM Data Leakage is Making You Bleed Revenue

Revenue leakage is real. And CRM data leakage is one of the leading culprits responsible for revenue leaks, fly-wheeling into multiple misses at different points before, during, and after a sales deal is closed. It’s so damaging that companies lose as much as 10% of their annual revenue.  So, what can you do about it? Before we…

CRM Data Leakage is Failing Your Sales Tech Stack. Here’s How.
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CRM Data Leakage is Failing Your Sales Tech Stack. Here’s How.

The average sales tech stack stands 13 tools tall today.  You’re probably just quipping – why should it not? The benefits of sales tools are hardly a secret anymore. From streamlining and organizing to automating sales processes for better win rates and successful deal closures, organizations are reaping the rewards of deploying technology in sales. …

What is CRM Data Leakage?
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What is CRM Data Leakage?

It’s routine to check in on your pipeline and team performance in the CRM everyday. But did you ever stop to second guess if the data that facilitates crucial sales decisions is really all that reliable?  Your sales data determines your team’s daily course of action on every account, powers forecasts, and in turn upholds…

5 Proven Ways to Increase Sales Productivity

5 Proven Ways to Increase Sales Productivity

Sales productivity is an essential pre-requisite of achieving revenue success, particularly during the current business downturn hitting B2B companies. But it’s easier to aspire for than to make it a reality. Lack of productivity in sales can lead to shortcomings in processes, pipeline visibility, and sales execution, ultimately causing revenue leakage. In fact, 81% of…

5 Reasons for Low Sales Tech Adoption (And How to Fix It)

5 Reasons for Low Sales Tech Adoption (And How to Fix It)

The sales tech stack is getting taller. The average virtual selling technology stack today has as many as 13 tools! The “shiny object syndrome” is very real. Businesses add sales tools to their tech stacks to treat the symptoms of sales problems. But rarely do they identify the underlying cause of these problems.  Leaders deploy…

How to Drive Sales and Marketing Alignment With Unified Data

How to Drive Sales and Marketing Alignment With Unified Data

Sales and marketing alignment is a huge ongoing problem. 9 in 10 sales and marketing professionals say they’re misaligned. That’s worrying, particularly in a fast-moving business environment.  Since sales and marketing performances are measured differently, both teams use different approaches and systems, create disjointed content, maintain a passive relationship, and set disconnected goals. All of…

July 2022 Product Release Blog

July 2022 Product Release Blog

We’re patting ourselves on the back today because this is our very first product release blog. What it means is that you will learn about our latest product developments (and improvements) that enhance your Nektar experience—presenting our July 2022 product updates to you! SPOTLIGHT Deal Alerts to increase proactive hustle When you log into Nektar’s…

8 Types of Dirty Data That’s Sitting in Your CRM
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8 Types of Dirty Data That’s Sitting in Your CRM

One of the most significant sources of business cost is dirty data – a towering $13 million on average, per year.  And it’s not just the financial impact.  With dirty data, your reps have difficulty tracking the lead’s source. They lose precious time and face the brunt of lower productivity. Not only this, it also…