Marketing

Maximize qualified pipeline with unified buyer data

A unified contact capture solution that arms Marketing teams with more first-party, marketable contacts,

buying group intelligence, and true pipeline visibility to run tighter marketing programs.

Trusted by high performing global revenue teams

Data capture and intelligence layer  built for marketing leaders 

More first-party, marketable contacts to target

  • Supercharge your ABM efforts with bigger custom audience lists for every named account.
  • Increase your campaign ROI by reviving historic opportunities and accelerating ongoing opportunities.
  • Comply with all privacy laws since these additional contacts are always GDPR-compliant.

Boost funnel conversions with buying group intelligence

  • More contacts, enriched with buying group intelligence to assist with maximum account coverage.
  • Trigger demand by targeting key buying committee members with relevant messaging and content at the right time and influence faster funnel conversions.

Tighter GTM execution with tighter marketing-sales partnerships

Gain real-time visibility into how the Sales team is managing every opportunity and support faster deal closures by engaging the right buyer at the right time with strategic marketing programs.

Showcase true marketing impact

Leverage fuller contact lists, always updated CRM, and granular visibility into buyer engagement and activity to exactly demonstrate when and how marketing impacted revenue realization.

Ready to supercharge your ABM campaigns?

No rep adoption required

Secure by design – SOC2 and ISO27001 compliant

Configured to your business needs

Talk to our Team

We will demonstrate the impact of Nektar in an interactive call where we can learn about your priorities and tailor the conversation to your business needs.