Build Agentic GTM Systems that work
High performing GTM AI agents run on high quality data
Nektar AI agents capture every customer interaction and structure it into your CRM and AI systems with enterprise-grade accuracy.
Built for GTM AI leaders and data driven CROs running AI transformation.
- Unified Data
- Break System Silos
- Zero Human Dependency
Build Agentic GTM Systems that work
High performing GTM AI agents run on high quality data
Nektar AI agents capture every customer interaction and structure it into your CRM and AI systems with enterprise-grade accuracy.
Built for GTM AI leaders and data driven CROs running AI transformation.
- Unified Data
- Break System Silos
- Zero Human Dependency
Data Layer Zero for the GTM stack.
Just as Snowflake is the data layer for analytics and Segment was the data layer
for marketing, Nektar is the data layer for GTM and AI agents.
Without Nektar, enterprises tolerate the problem.
Not because they're unaware — because they have no good alternative. Until now.
~80%
of GTM interactions never
reach the CRM
Emails, calls, and meetings, the richest AI signal, captured by no one, structured by no one.
40–60%
of RevOps time spent cleaning CRM data manually
Sales teams log inconsistently.
Offshore data entry teams hired.
AI budgets reallocated when pilots fail.
$0
ROI from AI agents grounded
in dirty data
AI agents trained on incomplete CRM data produce confidently wrong answers. The data problem becomes an AI problem.
Your revenue engine is stalling - and it's not your team's fault.
When buyer activity is invisible, GTM teams can't win.
Teams operate in isolation with no shared view of engagement.
No clarity on who’s involved, what they’re doing, or what’s working.
With just 15% of buyer relationships in Salesforce, forecasts can’t be trusted.
Trusted by Revenue Leaders
Two layers. One foundation.
Start with the data foundation. DAISY is the natural next layer.
Level 1 – Foundation
Data Foundation
The invisible infrastructure layer. Automatically captures and structures every customer interaction into your CRM — with no rep involvement and no behavioral change required.
- Proprietary ML entity matching engine
- Self-healing architecture with Time Travel correction
- Salesforce, HubSpot & Dynamics native
- SOC2 & ISO 27001 certified
- Snowflake bi-directional integration
- Go live in under 2 weeks
Level 2 – Intelligence
DAISY AI
AI-powered revenue intelligence built on top of the Data Foundation. Because AI is only as good as the data beneath it, and DAISY runs on the most complete GTM data in your stack.
- Buying group detection & relationship mapping
- Deal health scores from real engagement signals
- Churn risk from actual interaction patterns
- Exec engagement tracking & multithreading score
- Rep performance insights without manual logging
- Forecast prediction grounded in real activity
Introducing DAISY - Deep AI Signals for You
Buyer Visbility
Map and track relationships you didn’t know existed in CRM automatically.
Opportunity Contact Roles
Persona Identification

"By far the most impactful tool to understand our buyers and their influence. Almost immediately we got the visibility we needed from a long time."
– Dan Jiao
Deal Velocity
Uncover what’s driving—or slowing—deal momentum.
Multithreading and Powerthreading score
Executive coverage

"Nektar provides precise meeting data to optimize coverage and drive VP and C-suite conversations."
James Lee
VP GTM Strategy & Ops @ Writer
Deal Predictability
Use real engagement signals to validate deal health and stage progression.
Predicted deal stage
Opportunity score

"Our commit deals had win rates of 50-60%, far from the expected 80-90%. We turned to Nektar to leverage AI-driven engagement insights, helping us uncover the true forecast category and identify gaps in our pipeline."
– Sharath Keshava
CEO @ Sanas
Marketing Impact
Tie marketing efforts to pipeline creation and progression with better attribution.
Last touch before opportunity creation
Last touch before meeting booked

"Nektar lets us tie marketing activities to real movement in the deal cycle—not just lead creation."
– Gar Smyth
VP Revenue Marketing & Operations @ Mimecast
Exec Engagement
Don’t lose deals because reps didn’t engage with authority
Upcoming Exec-Level Meeting
Last Exec-Level Meeting

"We've seen an average improvement in win rate is 28 ppts by tracking in-person meetings with execs"
– Nidhish Patni
Head of Revenue Ops @ Whatfix
Rep Performance
Uncover how your reps sell—and where they can improve.
Types of persona engaged
Types of activities done

We have strong engagement metrics to identify key opportunities worth auditing. Nektar ensures accurate, polished data in Salesforce to drive better decisions.
– Alex Dyson
Senior Manager, Revenue Ops @ Signifyd
Churn Risk
Track key stakeholder engagement, and moments that impact renewal and expansion.
Last Meeting with the Champion
Last Engagement with the Economic Buyer

“In <30 days we were able to track quality and history of engagement in high churn risk accounts.”
– Archana Ranjan
Director, Sales Business Applications @ EnterpriseDB
Presales ROI
Understand how SEs spend their time and which activities drive revenue.
Product positioned
Time spent on customer meetings

"We are able to align SE bandwidth with real pipeline priorities."
– Alex Dyson
Senior Manager, Revenue Ops @ Signifyd
Why choose Nektar
The only data layer that fixes history
Time Travel retroactively corrects data as new context arrives. Most tools enrich going forward. We fix what already happened not just on go live but on an Always On basis
Works across your entire stack
Unlike other tools, that only captures what they record, Nektar is the neutral infrastructure layer that makes every platform smarter — not just one.
No adoption needed
Your revenue teams don’t need to switch to a new UI. Nektar works behind the scenes, seamlessly.
Your data stays yours
Everything syncs directly to your CRM in standard and custom fields. Nothing lives locked inside Nektar. You own every record.
The Nektar Difference
The matching layer, self-healing architecture, and training data aren't features.
They're the product. And they compound over time.
Proprietary Affinity Matching
ML Engine
5 years of enterprise training data powers our entity resolution engine. It correctly associates communications, contacts, and activities with >97% accuracy — accuracy that competitors can’t replicate without the training data.
Self-Healing + Time Travel
Architecture
Nektar retroactively corrects data as new context arrives. If an email is logged to an account today and tomorrow we learn it belongs to an opportunity, we fix it everywhere automatically. No other vendor has this.
Zero Rep Adoption Required
Design
Fully automatic — no behavioural change from sales teams. This is deceptively hard to build. Salesforce can’t do it because they want reps in their UI. We built the infrastructure for the data to flow without human intervention.
CRM-Agnostic by Design
Neutrality
Works across Salesforce, HubSpot, and Dynamics. Salesforce’s Einstein Activity Capture is fundamentally conflicted — they’ll never build something that works for their competitors. Nektar is the neutral data layer the market needs.
Customers trust Nektar to get full picture of their revenue lifecycle.
Data Capture Intelligence
- Context Driven Opportunity Matching
- Smart Meeting Intelligence
Enterprise-Grade Security
- SOC2 & ISO 27001 certified
- Granular Privacy Controls & Data Masking
Zero-Effort Automation
- Self Healing Architecture
- Automated contact roles & fields updates
Integrations
Enterprise-Grade Integrations for AI-Ready Revenue Operations
Integrate all your favourite tools with Nektar to superpower your sales process.