Listen to what good RevOps looks like at The Revenue Lounge,here
There hasn’t been a time that demanded sustainable revenue growth more than now. Economic headwinds of the last few months have forced businesses to rethink their revenue growth strategies and focus on efficiency. This means getting away with anything that does not make a positive dent in revenue or causes revenue to leak across the…
On average, in a B2B company, the volume of prospect and customer data doubles every 12-18 months. This massive influx comes with a significant risk of errors, duplicates, outdated records, and other inconsistencies creeping into your CRM. The longer this dirty data sits in your CRM, the worse the outcomes of your CRM would get…
Customer experience holds a significant place at the center of the RevOps universe. Companies that excel at customer experience have been seen to achieve more than 2x of revenue growth. And for businesses, improving the customer experience has increased: There’s no avoiding it. A laser-like focus on customer experience is critical for sustainable and long-term…
Do you have a way to confirm if the data in your CRM is correct? Or if it is reliable for gathering useful insights to improve the sales process? Can it help generate better forecasts? If you said no, you’re not alone. 70% of revenue leaders are not confident in the accuracy of their CRM…
CRM is one of the steepest investments in your tech stack. But even the most expensive or functionally superior CRM won’t work if the data in it is not clean. Your CRM needs good quality data in it to do its job well. But it’s not about how much data you have. It’s about the…
If you have set up a revenue operations function in your organization and wondering what KPIs to track, this guide is for you. Tracking the right revenue operations KPIs can have a massive impact on your revenue. Setting up KPIs plays a crucial role in improving workflows. Not just that, but they also provide you…
Building a successful CRM implementation process is paramount to building long-lasting customer relationships. But here’s the catch. CRM implementation failure rate today is close to a whopping 70%. The major culprit is lack of poor planning, among many other things. We recently spoke to Craig Handy who is the Director of RevOps at York IE…
When times are tough, you need twice as many opportunities to close one deal. And to get more opportunities, you need quality prospects. A sales pipeline can give you an overview of what your selling cycle looks like. But how do you zero in on the right deals? How do you know they won’t fall…
CRM data governance relies on a solid system. This includes implementing processes to ensure the data seamlessly flows in the system across departments, while simultaneously maintaining the quality, usability, and accessibility of this data. CRMs are are considered an upgrade or a quick fix to marketing, sales, and service performances. The data gathered is meant…
Salesforce data migration is a challenging project for most operations leaders. Your CRM system contains critical information about your customers that can help drive positive business outcomes. When you decide to migrate to a new CRM system like Salesforce, you don’t want to lose out on this valuable data from the old system. But loss…
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