8 Types of Dirty Data That’s Sitting in Your CRM
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8 Types of Dirty Data That’s Sitting in Your CRM

One of the most significant sources of business cost is dirty data – a towering $13 million on average, per year.  And it’s not just the financial impact.  With dirty data, your reps have difficulty tracking the lead’s source. They lose precious time and face the brunt of lower productivity. Not only this, it also…

Top 10 Sales Forecasting Tools to Consider in 2023
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Top 10 Sales Forecasting Tools to Consider in 2023

Imagine going on a sailing expedition without any knowledge of the sea conditions or a map to guide you. Sounds scary, right? Just as a skilled sailor carefully studies the currents, weather patterns, and landmarks to plan a successful course, salespeople in today’s ever-evolving sales landscape must harness the power of data, market insights, and…

What is Salesforce Duplicate Management?
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What is Salesforce Duplicate Management?

Salesforce duplicate management is a cause of worry for most businesses. It fills up the CRM with untrustworthy data. And the insights drawn from that data become questionable. Duplicity in Salesforce is when customer data is entered multiple times in the system leading to confusion, inefficiencies, and inaccurate reporting of leads. Sales duplicity management is…

The Ultimate Guide to After-Parties at the Forrester B2B Summit 2023
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The Ultimate Guide to After-Parties at the Forrester B2B Summit 2023

Looking to take your networking and socializing to the next level at the Forrester B2B Summit 2023? Look no further!  We’ve curated a list of the hottest parties happening during the summit, ensuring you have a fantastic time while connecting with industry leaders, enjoying live entertainment, and creating lasting memories.  From poolside gatherings to VIP…

Why your B2B Ideal Customer Profile Needs to Shift in 2023
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Why your B2B Ideal Customer Profile Needs to Shift in 2023

As a RevOps leader, you know how critical it is to have a clear message that resonates with your ideal customer profile (ICP). It’s a message that you’ve likely spent countless hours refining, testing, and perfecting over the last few years. But what if I told you that the message you thought was working may…

A 30-60-90 Day Guide for First-Time Directors of Revenue Operations

A 30-60-90 Day Guide for First-Time Directors of Revenue Operations

Starting a new job as a Director of Revenue Operations is an exciting opportunity to make a significant impact on a company’s revenue growth. To ensure success in this role, it’s essential to have a strategic plan that guides your actions during the crucial first three months. Here’s a 30-60-90 day plan that will help…

Top Sales Activity Tracking Tools in 2023
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Top Sales Activity Tracking Tools in 2023

Are you a sales leader looking to boost your team’s performance and maximize revenue? But there could often be something or another as a barrier to achieving your goals. Well, here’s some food for thought: you are unknowingly leaving money on the table because you need to track your sales activities effectively. When you do…