Multithreading in Sales: The Modern Secret to Winning More Deals
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Multithreading in Sales: The Modern Secret to Winning More Deals

B2B buying is no longer a solo act. Today’s B2B buyer is not an individual but a “buying group.” According to a Forrester survey, 94% of respondents sold to a group of three or more individuals, while 38% sold to groups of 10 or more buyers. Gartner also found that the number of buyers has…

Your CRM Contact Data is the Key to Drive Sales Efficiency. Here’s How.
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Your CRM Contact Data is the Key to Drive Sales Efficiency. Here’s How.

Driving sales efficiency remains the ultimate goal for most businesses. Going after the right deals, building long-lasting relationships with multiple buyers in an account is key. This evolving landscape demands sales teams to be agile, strategic, and, most importantly, armed with the right data.  And at the heart of this data-driven revolution lies B2B contact…

Top 5 Trends That Will Impact Sales Operations in 2024

Top 5 Trends That Will Impact Sales Operations in 2024

The sales operations function went through dynamic changes this past year. Economic uncertainties in 2023 killed the “growth at all costs” model.  In 2024, budgets will be tighter, talent scarce and selling more challenging. All these challenges make one thing clear –  Delighting customers at every turn is what matters.  If we walk backwards from…

Top Sales Activity Tracking Tools for 2024
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Top Sales Activity Tracking Tools for 2024

Are you a sales leader looking to boost your team’s performance and maximize revenue? But there could often be something or another as a barrier to achieving your goals. Well, here’s some food for thought: you are unknowingly leaving money on the table because you need to track your sales activities effectively. When you do…

15 Sales Optimization Tools to Fast Track Your Deals in 2024
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15 Sales Optimization Tools to Fast Track Your Deals in 2024

Imagine having a machine. A machine with all the parts in working condition, it’s even run daily but produces suboptimal outputs.  The issue is – ‘Oiling.’ Without proper and regular oiling, the various parts of the machine can’t function properly. To make the machine work cohesively, oiling is required.  Sales optimization tools can help with…

Top 10 Relationship Intelligence Tools for 2024
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Top 10 Relationship Intelligence Tools for 2024

When it comes to sales, building strong relationships is essential.  But let’s face it, the process can be incredibly time-consuming and demands a significant amount of effort from the sales reps. But here’s the kicker: Today, 44% of millennial buyers prefer minimal contact with a sales rep during the buying process. That means your sales…

17 Sales Productivity Tools to Consider in 2024
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17 Sales Productivity Tools to Consider in 2024

Three.  That’s the number of sellers, out of 10, who expect to hit their full quota. And if that wasn’t difficult enough, as much as 69% of sales professionals agree that their job is more demanding now.  While reps grapple with the challenging selling situation, they must also adapt to an unpredictable economic environment —…